Is PR for you? A few old (yet still applicable) sayings about communicators just may tell you if so. Are you a people person? This phrase has made many a recruiter cringe because being successful in public relations is much more than glad-handing and liking people. With that said, I always thought it meant something…
As working professionals in any industry, continuing education is key to job security, career advancement and client success. In PR, it’s no different. In fact, the evolution of the media landscape and social media platforms, and the integration of marketing and public relations, are all the more reason to seek opportunities to learn the latest…
This is part one of a two-part series on pitching stories to the media. Part two will explore some of our most challenging pitches and highest-achieving hits. Working with the media doesn’t have to been intimidating, as long as you do a little preparation and planning. Here are some tips on how to earn positive…
